This Week’s Need to Know: Twitter’s Bait & Switch, Immortal Rainbows, and Antiquing

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LIVE MATTERS

Starting on a serious note, Facebook Live has been at the forefront of the news. In Minnesota the aftermath of the fatal officer-involved shooting was streamed live on Facebookand widely shared. And then parts of the Dallas shootings were streamed live on Facebook as they happened. We’re sending our positive energy to all those involved in these tragedies. We hope that the digital mediums we use every day for more frivolous endeavors can actually help effect some positive social change.

SNAP YOUR OLD CRAP

Snapchat, once mostly famous for allowing teens to create self-destructing sexts, took a step toward becoming a “grown-up” social network by introducing a “Memories” section this week. Memories will let users save, search, and share their stories for the first time. Now you can proudly share those treasured cat face lens videos with future generations. Oh, and kids, old people are on Snapchat now too. Gross.

And if Snapchat is going to zig, Facebook is going to zag by introducing disappearing messages in Messenger.

WE’LL DO IT LIVE!

The world of broadcast television and digital media took a step further toward converging when Twitter started broadcasting live from Wimbeldon. Seen as a test run for live streaming NFL games later this year, it turned out to be a bit of an underwhelming bait and switch. I guess Twitter just took a page out of the BIll O’Reilly playbook and said “we’ll do it live, [email protected]*k it!”

YOU CAN PROBABLY FIND THEM AT ANTIQUE STORES

Once the cool tech toy of cocaine-fueled stockbrokers, the Blackberry took another step on the road to extinction. Blackberry announced that it will stop producing the Classic, which is the last phone to include a hardware keyboard. In 2007 Blackberry had over 50% of the smartphone market, and today has less than 1%. If you want to be successful in business, just study what Blackberry did, and then do the exact opposite.

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