This Week’s Need to Know: AR, HR, Hackers, and Hot Dogs


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The FCC officially proposed ending net neutrality yesterday. If you’re not entirely sure what that means, because you didn’t watch Last Week Tonight back in 2014 when cable companies were pushing for this, it’s generally a big bummer. Net neutrality ensures that big companies can’t pay big bucks for faster internet speeds than their competitors, namely small businesses and startups. This would make the internet more of a pay to play environment, favoring large corporations and screwing the little guy. So why is the FCC proposing this? We have no idea.



After years of R&D, late nights, tough decisions, and countless sacrifices, the pioneers at Instagram have achieved the pinnacle of human achievement: the latest update to their platform lets you “add virtual koala ears, nerd glasses, a butterfly crown or wrinkle-smooth makeup to yourself and friends in photos or videos.” They’ve done it. They’ve fully copied Snapchat. What happens next? No one knows.



The incredibly useful and long awaited app Not Hotdog has just been released on the iTunes App Store. It seems to be well suited to differentiating between pasta and hotdogs, shoes and hotdogs, and pets and hotdogs, though initial testing on legs had uncertain results. The real story behind the app is that it’s actually a clever guerrilla ad for the TV show Silicon Valley—where the disruptive tech first made its debut. So if you’re trying to promote your TV show, consider pivoting to an app company instead. We’re happy to help… we’ve built plenty of apps before… like this one!



In a totally ordinary bit of news, The Washington Post dipped their toes into the future of AR storytelling. Their six part AR series leverages the combined force of architecture critic Philip Kennicott and the latest in storytelling tech to give users the power to explore the interiors and exteriors of famous buildings around the world. The whole project required a team of just 6 people including engineers and editorial staff (not so different from how the Post would staff any other story) and they roped in Audi as a sponsor to front the bill.



There’s a lot going on in the world of hacking this week, so here’s a quick summary: