Breyer Capital Custom WordPress Theme & Branding

Breyer Capital is a venture capital firm headed by Jim Breyer—who came to us via our relationship with Legendary Pictures (where he is a board member). Jim needed new branding along with a custom WordPress theme for his site. With a growing list of investments like Facebook, Etsy and Legendary, the goal was to appeal to young creators and demonstrate Jim’s hands-on approach and global reach.

Client
Breyer Capital

Launch
Visit the Site

Roles
Custom Wordpress Theme
Wordpress Development
Website Design
Web Development
Digital Branding
Video Production
Copywriting
Motion Graphics
Script Writing

Breyer Capital Custom WordPress Theme & Branding

BRANDING

The old branding spoke of global presence, but it had a generic, corporate feeling, and was missing some personality. We updated the logo to be a bold, clean, stand-alone logotype. Overall the branding was revised to be approachable, yet assertive.

ICONOGRAPHY

We created a series of icons and gifs to be used separately to help tell the rest of the digital branding story. They have a modern approach that still conveys the professionalism and the global scale of Breyer’s partnerships.

Breyer Capital Custom WordPress Theme & Branding

Breyer Capital Digital Branding Arts Gif

Breyer Capital Digital Branding Arts Gif

Breyer Capital Digital Branding Arts Gif

THE WEBSITE

Everything was integrated into a custom WordPress theme that Jim and his team could continually update to cater to their tech savvy audience.

Breyer Capital Custom WordPress Theme & Branding

THE VIDEO

We created a quick-hitting motion graphics video for the website homepage. It illustrates Breyer’s core values by telling a compelling story of the companies and projects that Breyer has amassed.

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Breyer Capital Custom WordPress Theme & Branding